Technology needs to surface emotions and allow consumers to express themselves.

— Carol Fitzgerald, CEO of Buzzback

Market Research Platform

Building a tailored marketplace for consumer insights

As a 20-year industry leader in providing sharp consumer insights, Buzzback faced a challenge in building an end-to-end marketplace that connects research buyers with market research professionals. They aimed to innovate in the research marketing field by leveraging their combined expertise in concept development, brand positioning, and communication strategy. A.Team assembled a team of skilled product builders, including designers and software developers, to create and implement the "Studio" marketplace. This transformed the market research industry and propelled Buzzback to even greater commercial success.

Team Members:

Christopher

Product Manager

Ricky

Front End Developer

Meagan

Product Designer

Andrew

Full-Stack Developer

Team Snapshot:

Tech Stack:

GitHub, ReactJS, NextJS, .NET 6 Web API, AWS, Redux, Agile

Skills:

Market Research, Design Sprint, B2B2C, API Integration, Backlog Prioritization